Vol. 2 No. 3 (2023): December Special Issue of The QUEST: Journal of Multidisciplinary Research and Development

Profile, Status, and Prospects of Electronic Companies in Foshan City: Basis for Development Plan

Li Chenghua
Lecong Town, Guangdong Province, China
Jennifer Fronda
Nueva Ecija University of Science and Technology

Published 12/30/2023


  • Development plan; Electronic companies; Joint-stock companies; Operations; Strategies

How to Cite

Chenghua, L., & Fronda, J. (2023). Profile, Status, and Prospects of Electronic Companies in Foshan City: Basis for Development Plan. The QUEST: Journal of Multidisciplinary Research and Development, 2(3). https://doi.org/10.60008/thequest.v2i3.150


The comprehensive utilization of resources has become an urgent task to transform the mode of economic growth, develop a circular economy, build a resource-saving and environment-friendly society, and an important way to ensure the sustainable use of resources, reduce the pressure of environmental pollution, improve the efficiency of resource utilization and improve the quality of economic development. The study utilized a descriptive research method, the study aims to depict the profile, status, and prospects of these companies, with a particular focus on marketing, technical, and financial aspects for strategies, and innovation, opportunities, and challenges for operations. The respondents involved in the research are the managers or business owners of these electronic companies. Significant findings reveal that the five electronic companies in Foshan City are substantial in size, operating as joint-stock companies with assets valued in millions of RMB and employing thousands of individuals, primarily focused on household appliances. Strategies within these companies, particularly in marketing, technical, and financial areas, require enhancement to meet the continuously evolving needs and demands of the market, influenced by changes in technology and consumer behavior. Operations within electronic companies, emphasizing innovation, opportunities, and challenges, are crucial variables to consider for improving competitiveness in the electronic products industry. The study's output presents a proposed development plan deemed helpful for the electronic companies in Foshan City, providing a roadmap for their future growth and success.

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